Marketing

Workshop Marketing 

You've got an awesome workshop in the works, now let's spread the word! Below are some tips and resources to help you do just that. 

Use KAEE as a resource to assist with publicity and marketing for your workshops. We can assist with the development of a workshop flyer and registration form (scroll down to see sample forms) and can also send workshop information to the KAEE network, add your event to our event calendar, share with educational listservs, and promote on our website and social media.

Marketing Tips

Target!

Send targeted invites to individuals and organizations that might be interested in your workshop such as:


Share! 

Share your event far and wide! Here are some ideas for when and where to do that:

Recognize!

Remember to recognize your workshop partners and sponsors on all of your printed materials, including registration forms, flyers, news releases, and agendas. 

Include KAEE logo on all promotional materials. 

Despite one's best efforts, there will be times when a workshop does not generate a lot of interest. When conducting workshops, having 12-25 participants is ideal. While the final decision is up to the facilitator, if it appears that there will be fewer than 10 participants, it may be advisable to cancel a workshop and try to reschedule for a later date.


Marketing Resources